I've always admired Harley Davidson's advertising, because it is so well-designed to represent the core values of the brand. Their latest print ad didn't let me down. It's an ingenuous ad, in that it BOTH stays consistent with the brand's core values, AND it lets the customer know that a Harley happens to get 50+ miles per gallon. Check out the ad below:
2 comments:
My son designed this ad as a Jr. Art Director for Carmichael Lynch. It is great to see others praise his ability and work. I'm very proud.
Greg inquires.
Have you seen a Harley add with a biker on a lonely desert road with a caption something like"She got the house and car, now grow a pair and get a Harley"?
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