Harvard Business Publishing has released the new simulation that I have been working on over the past two years. The simulation is titled "Organizational Behavior Simulation: Judgment in a Crisis." Participants play the role of executives at Matterhorn Health, a fictional medical device manufacturer. When customers begin reporting major problems immediately after a major new product launch, executives must get to the bottom of the issue. What is causing the problems reported by users? How should the company proceed? Participants must make a series of crucial decisions in the aftermath of the product launch. The simulation provides powerful lessons in leadership, decision making, and crisis management. A great team of people worked with me to develop this simulation, including talented content creators at Harvard Business Publishing and the software firm Forio, a specialist in simulation development. We look forward to seeing educators at universities and chief learning officers at corporations utilize the simulation in various courses and workshops. Thank you to everyone who helped with beta testing over the past year! In this short video, I describe why I have developed simulations to enhance my teaching.
Thank Michael for sharing valuable information about business simulation
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